First American Food Promotion in Slovakia

On September 21, 2017, FAS Berlin supported the first-ever American foods promotion in Slovakia.  FAS Berlin with U.S. Meat Export Federation and U.S. Embassy in Slovakia Public Affairs Section and U.S. Foreign Commercial Service worked together to promote U.S. beef and pork at a promotion held at the Chief of Mission Residence in Bratislava.  California wines and U.S. craft beers were also available.

U.S. Ambassador to Slovakia, Adam Sterling, welcomes guests

Over 50 individuals from Slovakia’s premier hotels and restaurants as well as industry representatives and media attended a lunch-time promotional event featuring U.S. beef and pork at the U.S. Ambassador to Slovakia’s residence in Bratislava.  U.S. Ambassador Adam Sterling; U.S. Agricultural Attaché, Emily Scott; and USMEF representative Monty Brown; all spoke of U.S. beef and pork’s quality and consistency advantages.  The Ambassador’s chef prepared U.S. brisket, top sirloin and pork loin on a BBQ in the garden where guests could watch and mingle.

Look at that marbling!  Only the best, U.S. beef and pork!

Slovakia has one of the fastest-growing economies in the EU.  In Bratislava, the per capita GDP is 186% of the EU average, making it the sixth highest region within the EU (following London, Luxemburg, Belgium, Hamburg, etc).  Unemployment rates around the country are at historic lows, with the area around Bratislava presenting an actual unemployment rate of approximately 2%.  A trip through downtown Bratislava reveals several white table cloth restaurants, including steakhouses featuring American beef.   New restaurants are opening all the time, with some specializing in American-style BBQ and/or hamburgers.  Smaller towns outside of Bratislava feature hotels with mineral spas and high-end restaurants, catering to elite Eastern European, Russian, and Middle Eastern tourists.

Get in line!  Guests learn about and enjoy U.S. products.

In short, potential abounds for interested U.S. exporters!  Let us connect you with interested Slovakian companies.

If you need more information please contact: agberlin@fas.usda.gov