October 05, 2019 - October 09, 2019 – 9:00 - 17:00
Koelnmesse Messeplatz 1, 50679 Cologne
The United States presented themselves with a brand-new, contemporary USA Pavilion design at the 100th ANUGA show. 159 U.S. companies participated in the seven USA Pavilions spanning a total of 3,046 sqm. Among them 39 companies exhibited for the very first time. The largest USA Pavilion is traditionally in the Fine Food Hall, followed by Meat. Furthermore, there are specialized Pavilions in Organic, Drinks, Frozen, Dairy and Bakery.
ANUGA is the world’s largest food trade show and is a major marketing event for U.S. agricultural exporters. ANUGA 2019, called “10 Trade Shows in One,” has set a new benchmark with this exhibition concept. Ten trade fairs converge into the world‘s largest trade fair; there will be exhibitions covering Fine Food, Frozen Food, Meat, Chilled and Fresh Food, Organic, Dairy, Bread and Bakery, Drinks, Hot Beverages and Culinary Concepts. This bi-annual show attracted 165,000 trade visitors from 192 countries and 7,400 exhibitors in 2017.
Chargé d’Affaires d’Affaires Kent Logsdon visited ANUGA, the world’s largest food and beverage trade show on October 7, 2017. He opened the U.S. pavilion with a ribbon cutting to meet and greet exhibitors. 158 U.S. companies were featured in eight different USA Pavilions, the largest program of this kind worldwide.