Strategic Marketing Workshop

Strategic Marketing Workshop

November 28, 2018 - November 30, 2018 – All day

U.S. Embassy the Netherlands
John Adams Park 1, 2244 BZ Wassenaar


FAS The Hague hosted the strategic marketing workshop on November 28-30, 2018 in The Hague. This workshop brought together marketing experts to better understand market demands, coordinating ideas and opportunities, and building stronger and more effective working relationship in Europe. On Thursday, November 29, the workshop hosted U.S. industry representatives for the day, in the morning, sessions on marketing strategies and sector analysis; and in the afternoon, one-on-one meetings were held.

Below are the presentations from the marketing workshop:

WSI Zero Moment of Truth

Clay Hamilton_FAS Thrive

 Stan Phillips_Brexit

 Luit Mulder_SWOT Analysis

Euromonitor International – Retailing Trends in Europe

For more information, please contact FAS The Hague at AgTheHague@fas.usda.gov or call us at +31 70 310 2299.